Category Archives for Blog Posts

DIARY OF A PERSONAL BRAND

Now is a great time to (Re)introduce yourself! Do you realise you are an expert at connecting with others? Long before networking became a science you had honed your craft. Every time you strike up a conversation

Diversify – a personal account of shaking free from your business strategy

A singular focus is a business imperative—supposedly. Read any entrepreneurial guide or attend a workshop for start-ups and you’ll be warned that, without a clear goal, without a precise focus on your

Zoomed Out

Three ways to beat Zoom fatigue For many people currently working from home, being able to get back to an office cannot come quickly enough—they hate the isolation. Others would be happy never to endure

Are you born an alpha female or are you chosen?

This question was debated a few weeks ago by friends and has been on my mind a lot because of things happening in my family life and friends’ circles. Are you born that way? Can your peers

DIARY OF A PERSONAL BRAND

To create greater impact, just add Sparkle! Impact (noun) A marked effect or influence We often talk about impact, but it wasn’t until a weekend away in Reading that I got a glimpse of impact in action. I

Is it Time to Begin Email Marketing in Your Business?

According to industry experts, email marketing is still an effective way to engage with your contacts. It should be a vital part of any business marketing toolkit, but which platform is the best? Not unsurprisingly,

DIARY OF A PERSONAL BRAND

Five lessons water teaches us about life and Personal Branding A simple walk through a park provides me with food for thought. I think it is fair to say that I am a student of the great outdoors. It is