Roundabout the end of 2017, it disappeared… my Twitter mojo was washed away by the holiday season and winter rains. Try as I might, over the next few months it
didn’t return. Not a problem you might think, save I am known for my love of Twitter and even been awarded ‘Top 10 Expats to follow on Twitter” title so I needed to get my love affair back.
A new way forward was called for, but actually I went back – back to how I used to use Twitter, back to the tweetdeck.twitter.com platform which I originally used when I started using Twitter in October 2010, back to the linear look and feel of the platform, removing all the old plugins and apps that no longer served me. I went back to being more social, more conversational, more collaborative and back to showing up.
And I learnt that
- Tweetdeck now has a ‘mentions’ tab that makes it so much easier to see who followed and mentioned your tweet.
- removing all the old apps does stop me from accessing analytics at analytics.twitter.com so why did I need the paid for, extra data?
- you can set up all sorts of fun recipes with IFTTT.com (If Not This Then That) to prepare an excel in Google drive with a spread-sheet of tweets around a certain hashtag or geocode.
- showing up more and being your true self to who you connect with makes a difference (in a few months my followers increased by 300 and my top tweet got 4,152 impressions with 4K impressions over the last 28 days and 100 mentions).
- there are newbies on Twitter I hadn’t found before using the old apps, and they were pretty cool, so I followed them too. Then spending time unfollowing people who no longer fitted with my small business niche.
- I still believe Twitter is the best social media networking tool for connecting immediately with people you don’t know and who aren’t in your network.
- I can’t upload a list to Tweetdeck of tweets to share when launching, or announcing an event or project. However I love com for scheduling different content to share one blog or video. And I can use buffer.com for posting on the go and sharing with their applet when I am not ‘live’ (free for one account)
- sometimes you need to stop doing the same old, revise, refresh, go back, start again.
Happy Tweeting! (Find me @costawomen)
