Finding your professional voice for your content is one of the most important things you will do for your business. It’s the one major factor in helping you find your audience as well. Or, really
Continue readingYour content marketing strategy is at the core of your social media marketing strategy. Without content you don’t have anything to use to market on social media; without social media you don’t
Continue readingWhen you choose an audience for whom to create products and services, you’ve created a niche for yourself. Your niche is a subset of a particular market and is a way to help you define the benefits
Continue readingCommunication involves the participation of at least two parties. Communication can be written, verbal, and even non-verbal. On a blog, you’re likely more concerned with written communication unless
Continue readingEarning the attention of your audience is an ongoing process – one that transcends location. You’ll need to earn attention online, offline, and in between to make the most impact. You can earn
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Having an online seminar is a great way to market and grow your business. But, if no one shows up it can be pretty worthless. Sure you can record it and share it with others later, but in reality you want
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Aaah, the morning drive to work. For many people this can be the most stressful part of the day, leaving the house early so that you can sit in traffic for half an hour. Time that could be spend doing
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