Tag Archives for " business strategy "

The Curve – where your book fits in your business

Your job, as Nicholas Lovell puts it, is to move people along the curve. It therefore makes sense to show them that next step and make it as easy and obvious as possible.

SO What? A twist on SWOT for business book writers

If you’re still undecided about the book you want to write, this is a great opportunity to do some brainstorming; what COULD you write, if you were to marry together your unique strengths and the most