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The Bodyform Myth Exposed [video]

Congrats to Bodyform, Caroline Williams ‘CEO’ and the marketing agency involved for the brilliant video response to a Facebook comment that went viral and received over 80,000 likes.

At the time of typing this post there were 301 views, expect this video to go viral with people sharing the very clever response.

I’d just like to point out to my husband, that yes I am still a delicate little flower and don’t do any of the things mentioned in the video… 😉 NOW GO AND BUY ME THE CHOCOLATE I ASKED FOR.


PS the final twist in the tail…

Hi Richard. We loved your post on our Facebook page. We are always grateful for input from our users, but your comment was particularly poignant. If Facebook had a “love” button, we’d have clicked it. But it doesn’t. So we’ve made you a video instead. Unfortunately, Bodyform doesn’t have a CEO. But if it did, she’d be called Caroline Williams. And she’d say this.

Do let us know if we can help you further…


The Bodyform Team

Fart consultant: Mike Koenig

Sarah Arrow

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